The Visual Story: Seeing Structure of Film TV and New Media

"Book outlines the concept of visual presentation as a science, using everything fromt he dynamics of perspective to shape, tone, color and rhythm. A textbook take on what makes visuals work or fall flat." - Variety "love that it uses classic and contemporary film, eg Run Lola Run, would like to see a DVD or CD-ROM with the film clips, mesh between theory and parctice excellent" "concise reference of practical applications" "very interesting approach...innovative intersection of theory and practice." From the Publisher The Visual Story offers those interested in cinematography, production design, directing and screenwriting a clear view of the relationship between the story/script structure and the visual structure of a film or video. An understanding of the visual components will serve as the guide in the selection of locations, set dressing, props, wardrobe, lenses, camera positions, lighting, actor staging, and editorial choices. The vocabulary as well as the insight is provided to purposefully control the given components to create the ultimate visual story. For example: know that a saturated yellow will always attract a viewer's eye first; decide to avoid abrupt editing by mastering continuum of movement; and benefit from the suggested list of films to study rhythmic control. The Visual Story shatters the wall between theory and practice, bringing these two aspects of the craft together in an essential connection for all those creating visual stories. About the Author Bruce Block has worked in a creative capacity on dozens of feature films, television shows commercials and animated films. His feature film producing credits include Something's Gotta Give, What Women Want, America's Sweethearts, The Parent Trap, and Father of the Bride I & II. He served as creative consultant on Spanglish, As Good As It Gets, Stuart Little and many other feature films and television productions. He is an adjunct Professor at the USC School of Cinema & Television and teaches classes in visual structure at the American Film Institute, PIXAR Studios, Walt Disney Feature and Television Animation, Dreamworks Animation, Nickelodeon Animation Studios, Industrial Light & Magic and a variety of film schools in Europe. Mr. Block also consults with video game designers and software companies creating new interactive media. He can be reached at www.bruceblock.com.

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